Little girls who love plush and pink will love the newest feline phenom from toy and gift manufacturer Aurora World Inc. Milly™ The Pinkest Kitten comes from the company behind the best selling international toy brand YooHoo & Friends™. Ten perfectly pink variations feature Milly as freestanding plush, in dress up or even portable via scented toy pet carriers. “We are excited to introduce the Milly line to little girls and tweens everywhere who are partial to plush that is cute and ‘girly,’ not to mention pink,” says Michael Kessler, SVP of Sales at Aurora. Kessler says, “Milly makes a great gift for girls, while inspiring and comforting them at the same time.”
Milly WannaBes are dressed as a princess, ballerina or fairy. Kessler says, “Girls ages three to seven love playing pretend and dress up and aspire to be princesses, ballerinas and fairies most often.
“Aurora’s plush toy pet carriers have been one of the company’s best sellers for over five years, and with Milly,” says Kessler, “Aurora has introduced a line of chocolate, vanilla and strawberry scented carriers.” MillyCupcake Carriers include a removable eight-inch Milly plush animal (Mini-Flopsie™) and for the first time, Aurora’s plush carriers are marked with scents lasting approximately six months (the carriers range in size from six to eight inches).
Milly Birthday Girl is available in two styles, holding either a colorful cupcake or birthday balloon. “Cupcakes, birthdays and little girls go hand-in-hand,” says Kessler. Rounding out the collection, Aurora offers the signature soft and pink Milly as small or medium freestanding, bean filled plush animals. Milly The Pinkest Kitten is on shelves now and perfect for ages three and up.
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